Microsoft closes retail stores

On the 13th of March it became known that bill gates left the Board of Microsoft Corporation and holding company Berkshire Hathaway. Gates himself stated that his withdrawal from Council does not mean that he will completely leave the company. The former CEO argues that the retirement is necessary in order to devote more time to philanthropic projects, including the global health and development, education and addressing climate change.


Himself gates says, “Microsoft will always be an important part of my life, and I will continue to work with the technical leader to help shape the vision and achieve the ambitious goals of the company. I feel more optimistic than ever, in relation to the progress being made by the company, and how it can continue to benefit the world.”


We remind you that bill gates together with Paul Allen, Microsoft became partners in 1975. Gates was CEO until 2000, while Steve Ballmer has not adopted this position. Today gates is one of the major shareholders in Microsoft, as he belongs to the order of 1.36% of the shares. The company went public in 1986 and is currently one of the most valuable companies in the world with a market capitalization of 1.21 trillion dollars.


During a pandemic coronavirus has opened access to its specialized tools for conferencing in the outbreak of coronavirus, since many companies and organizations have transitioned to remote work.


In addition, it became known that Microsoft will permanently close its 83 Microsoft store. The reason is that the company's experts indicated that now need to focus on online sales. Despite the fact that about ten years, the company has made every effort to expand its presence in the retail trade and compete with Apple, Microsoft's ideology was intended for clients to try and test new software and hardware before purchasing. The company even built a store on 5th Avenue in new York, a few blocks from the famous glass cube Apple.


But at the end of March 2020, all the stores were closed, three months later, Microsoft decided not to open. As said Microsoft Vice President David porter - “our sales have increased in the Internet, because our portfolio of products has become mostly digital offers, and our talented team has proven its success, serving customers outside of any physical location”.


However, four operational centers in London, new York, Sydney and Redmond will remain open, they will turn into the Microsoft Experience.


30 June, 2020

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